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FOR PREMIUM FURNITURE SHOWROOMS AND RETAILERS

Show your furniture in your clients’ homes,
to scale.

All it takes is a smartphone photo from your client: Orfeli places the piece from your catalogue in their interior at its actual dimensions, with a photorealistic result.

The same living room, with a mustard-yellow sofa replacing the red sofa
The client’s living room with a red sofa, before the furniture visualisation

AT THE MOMENT OF CHOICE

“I’ll think about it.”
And the sale remains on hold.

When faced with a beautiful piece, your client rarely questions its quality; they wonder how it will look in their home. Until they can picture it, hesitation can turn into a decision not to buy.

Remove the doubt

Your client sees the furniture in their own interior, not just in a catalogue or showroom.

Present the entire catalogue

Even pieces not on display in your showroom can be seen in your client’s own interior.

Offer an exceptional personal touch

Show your client their own interior, furnished with the piece they are considering: a service worthy of your collections.

HOW IT WORKS

Three steps,
one image.

No technical skills are needed: Orfeli takes care of both placement and rendering. You have the final say.

  1. Client’s photo
    01

    Upload the interior photo

    Your client sends you a smartphone photo of their interior. Orfeli analyses the space in the photo: depth, volumes and distances.

  2. SERENA two-seater module by Bobochic Paris, in yellow textured fabric
    Your catalogue
    02

    Select the furniture

    Orfeli positions it automatically. To guide the placement, you can add an instruction, such as: “replace the rear red sofa, keeping the yellow sofa in the foreground”.

  3. Furniture visualisation
    03

    Receive the visualisation

    Artificial intelligence produces a photorealistic image of the interior with your furniture shown at its actual dimensions. You then decide whether to share it with your client.

Setting up your catalogue

Upload photos of your furniture and its product information, including dimensions. Orfeli derives a scale 3D model for placement: there is no need to supply a 3D file. Our team checks your catalogue integration; you can then add new furniture independently.

WHY ORFELI

Neither augmented reality
nor generic AI.

Those tools are built for the general public, or require every piece to be modelled. Orfeli is designed for your advisers and starts from what you already have: your photos and product information.

COMPARED WITH GENERIC AI

Your furniture, to scale

A general-purpose image generator composes a plausible scene without relying on the dimensions of the furniture or of the interior. Orfeli estimates the depth of the photo, positions a scale 3D model in it, then reproduces the look of your piece from your own photos.

COMPARED WITH AUGMENTED REALITY

Nothing for your client to install

Augmented reality relies on your client’s phone: it is up to them to try the piece at home, often through an app. With Orfeli, a photo is enough: your adviser creates the visualisation and chooses what to show.

COMPARED WITH 3D CONFIGURATORS

No 3D files to produce

A configurator requires every item to be modelled in 3D, as does augmented reality. Orfeli starts from your furniture photos and product information; our team checks your catalogue integration.

USE CASES

Three moments
to close a sale.

Orfeli fits the way you sell, both in the showroom and remotely.

Before the visit

When arranging an appointment, invite your client to send you a photo of their interior: the visualisation will be ready when they arrive.

After the visit

Include a visualisation with your quote: when it is time to decide, your client sees the furniture in their interior again.

Remotely

When a client cannot visit, a few photos exchanged by email or messaging let you show your furniture in their own interior.

You stay
in control.

  • You remain your clients’ point of contact

    Orfeli is for your teams only and never contacts your clients, who have nothing to install.

  • No contact details required

    Neither your client’s name nor their contact details are needed: a photo of their interior is enough.

  • You decide what is shared

    Nothing is sent to your client on your behalf: you select the images they see.

Frequently asked questions

Who is Orfeli for?

Primarily premium furniture showrooms and retailers whose advisers help clients choose. Orfeli is also suitable for furniture brands and interior designers.

What do you need to create a visualisation?

A smartphone photo of your client’s interior and a piece of furniture from your catalogue. You can also add placement instructions, but this is optional.

Do I need to position the furniture myself?

No. Orfeli positions the furniture automatically. To guide the placement, a sentence is enough, such as: “the armchair near the window, facing the sofa”.

How do we add our catalogue?

You upload photos of each piece and its product information, including dimensions. Orfeli derives a simplified scale 3D model for placement: there is no need to supply a 3D file. Our team checks the integration before your first projects; you can then add new furniture independently.

How is the image produced?

Orfeli estimates the depth and distances in the photographed interior and positions the 3D model of your furniture at its actual dimensions. Artificial intelligence then produces a photorealistic image, using the furniture photos to reproduce its appearance.

How does this differ from augmented reality or generic AI?

Augmented reality relies on your client’s phone and requires a 3D model of every piece. Generic AI produces a plausible image without relying on actual dimensions. Orfeli is a tool for your advisers: from a photo and your catalogue, it places the furniture to scale and reproduces its look from your own photos.

Is Orfeli a virtual staging tool or a room planner?

No. Virtual staging furnishes a property, often an empty one, to present it before a sale or rental; a room planner rebuilds an interior in 3D from a floor plan. Orfeli is a furniture visualisation tool for your advisers: it shows your client a specific piece from your catalogue in a photo of their own interior, at its actual dimensions.

Does a visualisation replace a technical study?

No. It is based on the furniture’s actual dimensions and an estimate of the depth of the photographed interior. It is a visual aid to decision-making, not a set of measurements, a technical drawing or a guarantee of fit.

How can I discover Orfeli?

Request a demo: we will reply within two business days to arrange a conversation about your catalogue and your clients’ journey. If you tell us about one of your pieces, we will send you a visualisation of it.

Request a demo

Your pieces. Their interior.
A natural fit.

Tell us about one of your pieces: we will send you a visualisation of it, then arrange a conversation if you wish.

Clément Mattera, founder of Orfeli
He replies to every request personally.

Request a demo

A reply within two business days. You can also email us at contact@orfeli.com.

Request
a demo.

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